SMG NEWS ARCHIVE
Below are the news updates for Shrivastava Media Group. You can view them in printer-friendly format or e-mail them by clicking on the headline of each update. Updates are also available in XML/RSS format feeds, and can be sent directly to your mobile device. Please contact Preeti at ps@thesmediagroup.com for more information on how to set this up.
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05/09/05 The Elizabeth Glaser Pediatric AIDS Foundation joins Lickity Split's Memorial Day Grand Opening launch.
50% of Lickity Split's sales for Thursday, May 26th and Friday, May 27th will go to benefit the Foundation and provide support for the research and treatment of Pediatric HIV/AIDS. The Foundation's mission is to create "a future of hope for children and families worldwide by eradicating pediatric AIDS, providing care and treatment to people with HIV/AIDS, and accelerating the discovery of new treatments for other serious and life-threatening pediatric illnesses. " For more information about the Foundation, please visit: http://www.pedaids.org.
- 04/28/05 Kids With A
Cause, a non-profit organization emphasizing the value of youth helping
youth, is teaming up with Lickity-Split for the launch of their Hollywood
Flagship
location. With members ranging from TV to music personalities,
Kids With a Cause will be performing a live set in the courtyard of the
Egyptian Theater and serving as celebrity scoopers for the night of
Saturday, May 28th. A percentage of sales from
Saturday
and Sunday night will be donated to the organization. For more
information about Kids With A Cause, please visit:
http://www.kidswithacause.org .
- 4/22/05 GattoMedia signs with Shrivastava Media Group for corporate communications and the launches of the GattoBroadband satellite vehicle and GattoPod podcasting service. Tony Gatto, a long-time veteran of the radio news broadcasting industry created GattoMedia to be a place where marketing and new technology could connect. Stay tuned for New York City launch event details coming late Spring 2005. For more information about the company, please visit http://www.gattomedia.com.

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4/15/05 Lickity-Split Frozen Custard signs with Shrivastava Media Group to produce the launch event and related
public
relations at their new Hollywood flagship location. The location is
scheduled to open up in mid-late May at the historic Egyptian Theater
(6708 Hollywood Boulevard, Hollywood, CA 90028), about a block and a
half away from the famous Kodak Theater. For current locations and
more information about the company, visit http://www.lickity-split.com.
public
relations at their new Hollywood flagship location. The location is
scheduled to open up in mid-late May at the historic Egyptian Theater
(6708 Hollywood Boulevard, Hollywood, CA 90028), about a block and a
half away from the famous Kodak Theater. For current locations and
more information about the company, visit http://www.lickity-split.com.

